Archive

Resources

Learning from Pirate Communities – Treasure in the Classroom

May 21, 2009
Resources

From John Horn, a colleague at the Sauder School of Business, about his experience “walking the plank” during a recent mash-up of a class to try out collaborative, synchronous, virtual technologies for learning.

Learning from Pirate Communities – Treasure in the Classroom

As per usual, I’ll do my best to tie this whole thing to pirates. So, readers, are you skeptical as to my ability to bring together pirates, a Web 2.0 classroom, discovery-based learning, buried treasure, and constructive criticism from one of my students?

Well, I challenge you to read on, my friends.

(read the entire post)

 

 

 

 

 

 

 

 

5 Things To Do Before Choosing An Online Community Platform : Telligent – Enterprise Community and Social Network Software

May 3, 2009
Resources

5 Things To Do Before Choosing An Online Community Platform

George Dearing Thursday, November 06 2008     1 Comment » Latest by Busby SEO Test – Kung Hei Fat Choi

1.Plan Your Community Around A Purpose       

We can thank Gartner for amplifying this one. Too many times marketers and brand managers get the GMOOT syndrome Get Me One Of Those when it comes to online communities. Look across your business and identify areas where better communication and engagement with customers and employees could be improved. Many times an external community can serve multiple business units. For example, product marketers gain valuable customer feedback on how to position and develop new offerings while sales can harvest feedback and loop that data into the sales process. And dont leave out inward-facing communities. Theres real movement from corporations that want to use the intrinsic value of collaboration and community to improve specific internal processes. Many times an organization realizes its a heck of a lot easier to pilot things behind the firewall. Another bonus is the bottom-up adoption and visibility youll have as you plan your external community.

Applying Meaning to Management With Ancient Hindu Mythology – washingtonpost.com

January 28, 2009
Resources

From the Washington Post:

By Rama Lakshmi

Monday, January 26, 2009; Page A06 

NEW DELHI — Fifteen young managers with a top Indian retail company met in their office basement recently to sip coffee and listen to a talk about their specialty: brand building. The speaker, renowned mythology expert Devdutt Pattanaik, is also the company’s “chief belief officer.”

Cupping his chin in his hand, Pattanaik launched into a story: “Once upon a time, there was a conference of the gods to discuss the affairs of human beings.”

Read the whole article here.

Web 2.0 Storytelling: Emergence of a New Genre

January 7, 2009
Resources

Here’s an in-depth piece on using story online, from the Educause Review.

Web 2.0 Storytelling: Emergence of a New Genre.

By BRYAN ALEXANDER AND ALAN LEVINE

Bryan Alexander is Director of Research at the National Institute for Technology and Liberal Education (NITLE,http://nitle.org). He blogs at http://b2e.nitle.org/ . Alan Levine is Vice President, Community, and Chief Technology Officer for the New Media Consortium (NMC, http://www.nmc.org). He barks about technology athttp://cogdogblog.com

A story has a beginning, a middle, and a cleanly wrapped-up ending. Whether told around a campfire, read from a book, or played on a DVD, a story goes from point A to B and then C. It follows a trajectory, a Freytag Pyramid—perhaps the line of a human life or the stages of the hero’s journey. A story is told by one person or by a creative team to an audience that is usually quiet, even receptive. Or at least that’s what a story used to be, and that’s how a story used to be told. Today, with digital networks and social media, this pattern is changing. Stories now are open-ended, branching, hyperlinked, cross-media, participatory, exploratory, and unpredictable. And they are told in new ways: Web 2.0 storytelling picks up these new types of stories and runs with them, accelerating the pace of creation and participation while revealing new directions for narratives to flow. Read More

Grand Theft Auto, Twitter and Beowulf all demonstrate that stories will never die

November 28, 2008
Resources

By Sam Leith – Telegraph (UK)

Link

Storytelling is under assault in schools, universities and from the internet, but the power of narrative shows no sign of waning, says Sam Leith

“Tell me a story.” It’s a plea that echoes through the ages: not only the ages of human civilisation, but the ages of man. As a child, tucked up and ready for bed.

As an adult, settling deep into a popcorn-scented cinema seat as the house lights go down. In old age, becalmed, combing your memories. Telling stories is as old a game as language itself.

So it’s odd – not to say alarming – to read reports that some people seem to think we’re on the verge of running out of narrative. Read More

Follow

Get every new post delivered to your Inbox.

Join 240 other followers